About Us

 
 
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We help charities grow by providing first class fundraising and communications services.

Better Story began life in 2019 as a group of specialist freelancers coming together to complete bespoke communications projects for charities. Over time, we’ve developed an agency model that works well for our clients and team.

Our staff have 20+ years’ combined experience working in-house in the charity sector (and many more agency-side), so we understand where you’re coming from. We’re all highly motivated to do good in the world. 

We don’t want to sell you something you don’t need; we work collaboratively with our charity clients, listening and providing the combination of services that’s right for you. 

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Meet the team

 

Dan Doherty

Director.

  • Dan has years of experience as a CEO and fundraising manager for several internationally recognised non-profit organisations. He has raised millions of pounds for charities over the last 10 years. He is passionate about charities having the resources they need to multiply their impact, helping more people to 'live a better story'. He lives in Wiltshire with his two girls and labradoodle.

 

Jason Smith

Head of Development, Trusts and Foundations.

  • Jason wants to make the world a better place and does this through helping charities secure resources, increase their impact and make positive change. He has worked in the third, housing and public sectors for two decades. In that time, he has secured millions in funding through competitive tendering processes and grants. Jason is also a non-executive director for Llais: Your Voice in Health and Social Care and Taff Housing Association. Outside of work, he loves spending time with his family and training in Brazilian Jiu Jitsu.

 

Karina Martin

Director of Fundraising & Marketing

  • Karina has over 20 years’ experience as a charity founder, CEO and social venture leader. Skilled in strategy, project innovation and fundraising, she is passionate about helping charity leaders develop strong sustainable organisations that make a real difference to people's lives. Karina has a business Masters in Social Innovation and is involved with social impact work at her local church. She lives in Derbyshire with 1 husband, 2 cats and 3 chickens.

 
 

Matt Doherty

Senior Graphic Designer and brand strategist.

  • Matt brings over 10 years’ experience of branding and designing for charities and purposeful businesses. He’s equally at home designing for digital and print, and steers the whole design process through from creative concepts to completion. Matt also has a theology degree and is involved in local church leadership.

 

Mel Carlisle

Head of Copy.

  • For over 15 years, Mel has been using a combination of strategy and creativity to help charities make a positive difference to the world. She spent seven years working for charities in-house as a writer, communications officer and publications manager. She then served small and large charities and businesses as a freelance copywriter and communications consultant for six years, before joining Better Story in 2020. She lives in Bristol with her husband, daughter and office dog.

 

Jennifer Angell

Project Manager.

  • With 25 years of customer management and administrative experience, Jennifer puts her organisational skills and customer care to good use by ensuring the campaigns and projects for clients are brought in on time and to budget. She is the main point of contact between Better Story’s clients and team, making sure to dot the i's and cross the t's on all projects.

 
 

Steve Moore

Head of Video.

  • A triple threat when it comes to content creation, Steve is an animator, videographer and motion graphics designer who has worked with some of the world’s biggest brands including booking.com and BMW. His videos have been viewed well over 20 million times online and he currently creates weekly content with Russell Brand for a YouTube audience of over 6 million subscribers. From generating concepts and ideas to finishing the final edit, Steve is used to helping clients get their message across on film in clear and creative ways. He loves football, fruit gums and Lidl sausages.

 

Kathryn Williams

Trusts and Foundations Fundraiser.

  • I’ve helped charities of all kinds secure the money they need for their brilliant work for more than 30 years. I love connecting charities to trusts and foundations that share their passions so that they can make an even bigger impact on the world. I’ve successfully raised funds for projects, capital campaigns, organisational development and core costs. The charities I work with are doing the most amazing work and my job is to help them tell their story to potential funders so that they can amplify their impact, sustainability and growth.

 

Anna Marshall

Trusts and Foundations Fundraiser.

  • Anna loves using her research and writing skills to bring impactful stories to life and generate sustainable income for charities. She has worked in the non-profit and public sectors for over 15 years across fundraising, communications, research and grant management. Before joining Better Story, Anna spent 8 years as a Communications Officer and Grant Funding Officer at Christian charities specialising in international development and cross-cultural mission. At home, she’s chief dog walker, taxi driver and a trustee of her local church.

 
 

Benjamin Doherty

Copywriter.

  • Benjamin’s speciality is theological content within charity communications. He works as a freelance copywriter and enjoys working as part of the Better Story team when needed. In other news, he is the tallest of the three Doherty brothers.

 

Rachel Cross

Trusts and Foundations Fundraiser

  • Rachel penned her first successful grant application at the age of 18 when she set up and ran a local support group. A decade on, and hooked on the power of language to help others, she has spent the last five years working in Christian fundraising. Rachel has a degree in Psychology & Linguistics from the University of Oxford and a Masters in Health Psychology from Ulster. She lives in Cheltenham with her beloved cat, Mavis. Outside of work, she is active in her local church and loves traveling.

 

Mary Rose Giles

Chief Storyteller.

  • With over 10+ years of expertise in helping charities tell their unique stories, Mary Rose is responsible for writing copy for supporter communications like news emails, magazines, fundraising campaigns and social media posts. Mary Rose has a BA degree from the University of Michigan in education, English, and history.

 
 

Carys Shannon

Chief Storyteller (Maternity Cover)

  • Carys believes in the power of words to change lives. She has over 12 years’ experience writing for the arts and culture sector, socially engaged arts projects, local authorities, animal rescue and mental health organisations, as well as commercial agency experience as a copywriter. Carys has an MPhil in Writing from the University of South Wales and a CIM Professional Diploma in Marketing. In her free time, she enjoys walking in the mountains or curling up with a good book.

 

Michael Burke

Trusts & Foundations Fundraiser

  • Michael has worked in church relations and fundraising for international mission agencies while spending many years in church leadership across the UK. Before joining Better Story, Michael independently raised funds for youth organisations, developed new missional communities, and supported various social enterprises as part of his dedication to supporting his local community and wider charities. He lives in Gloucester and enjoys publishing books in his free time.

 

Emma Harris

Trusts & Foundations Fundraiser

  • Emma loves connecting with new charities and translating their vision and stories into stand-out funding applications. Since leaving University in 2020, Emma has worked wholly in the charity sector and is passionate about helping organisations secure the resources they need to continue making an impact in people’s lives. Emma lives in South Yorkshire with her husband, and loves writing poetry, playing piano and painting in her spare time.

 

Locations

 

Bath, England

New York, USA